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Clara Magalhães
Experience
UX Designer @ Collegial
January 2022 — Today- Orchestrated UI and UX design efforts, standardizing patterns across 15+ product features
- Increased the design maturity of the company and demonstrate the business value of design
- Harmonized communication between designers and developers, mitigating design conflicts
- Executed user tests and crafted personas, enhancing user-centered design
- Streamlined remote work through the integration of a daily standup bot and creation of +7 collaborative Miroboards
- Facilitated customer engagement through design workshops
- Piloted the adoption of atomic design principles, contributing to an increase in design consistency and created a design system engaging cross-functional teams and fostering an increase in collaboration
- Improved the design system based onuser feedback, integrating 129 components and 186 styles following designtrends and technologies.
Product Designer&Co-Founder @ Be.Labs
April 2018 — September 2021- Co-founded Be.Labs and acted mainly as the lead product designer
- Created acceleration tools and techniques, reaching over 1,500 individuals; successfully pivoted the methodology to a digital model during the pandemic, resulting in a 200% increase in annual profit and won Gold WEPs BRASIL 2021 and Bronze WEPs BRASIL 2019 by United Nations Women
- Facilitated acceleration workshops for over 800 women entrepreneurs, resulting in 77% of participants pivoting their business or initiative, and 99% indicating they would recommend the program to others
- Designed end-to-end employee experiences, including onboarding and performance management, resulting in the creation of 15 user manuals and 10 team collaboration toolkits
- Mentored over 500 women entrepreneurs in communication, presentation, business case development, narrative creation, and opportunity identification
- Designed and prototyped an Emotional AI project, which won the IEEE Entrepreneurship Stars 2020 Award
- Acted as a spokesperson and influencer for Be.Labs on social media, engaging with over 10,000 people
Other projects
Latam Team Leader @ Economy of Francesco
2020- Streamlined the creative thinking process for the Latin America group of Women for Economy.
- Successfully presented groupfindings to Pope Francis in 2020.
Digital Creator @ IEEE WIE
2017 — 2020- Played a crucial role in the Planning Committee for the IEEE WIELeadership Conference
- Boosted event publicity, drawing in 1,500+ annual participants
- Jointly oversaw IEEE WIE ILC social media platforms, driving user engagement
Ambassador @ Brazil Conference Harvard&MIT
2020- Chosen from 8,000+ candidates for the esteemed Brazil Conference at Harvard & MIT
- Participated in high-level discussions with influential Brazilian leaders
- Multiplied conference knowledge as an Ambassador, facilitating lectures and panel discussions to inspire young Brazilians
Regional Leader @ IEEE UFCG
2014 — 2018- Increased membership by over 126% through optimized processes
- Launched four affinity groups and a new member onboarding strategy
- Directed social impact projects, benefiting 500+ local community members
- Trained 60+ pre-university educators in STEM applications, increasing student engagement